Editorial standards
Independence: Kin’s online content is written and edited by home insurance experts who work independently from our business teams.
Accuracy: Our editorial process was designed to ensure our content is well-cited, evidence-driven, and up-to-date.
Clarity: Instead of jargon, we use conversational language to simplify home insurance while clearly defining industry terms.
Editorial process
Our writers and editors follow the Society of Professional Journalists’ code of ethics when planning, writing, revising, and publishing content. Before we publish a new article or update an existing one, our research is carefully fact-checked by our internal staff. We’re constantly reviewing our content to make sure it’s up-to-date, so near the top of each article, you can see its most recent update date.
We cite reputable, third-party sources for home insurance data, including the Insurance Information Institute (III) and the National Association of Insurance Commissioners (NAIC). Sometimes, we supplement these sources with our own data, including customer surveys, which we always cite for visibility and clarity.
We also cite government data sources when applicable, including the National Oceanic and Atmospheric Administration (NOAA) for weather and climate data, as well as state departments of insurance for state-based data.
Editorial team
Kin's editorial team of home insurance experts have been featured in The New York Times, The Wall Street Journal, CNN, USA Today, and elsewhere.
Adam Morgan
Head of content | Home insurance
Adam Morgan is the head of content at Kin and an insurance expert whose work has appeared in Esquire, WIRED, Scientific American, and elsewhere.
Alani Asis
Contributing writer | Home insurance
Alani Asis is a contributing writer at Kin and an insurance expert whose work has appeared in CNN, Forbes, Business Insider, and elsewhere.
Antonio Ruiz-Camacho
Contributing writer | Home insurance
Antonio Ruiz-Camacho is a contributing writer at Kin and an insurance expert whose work has appeared in The New York Times, USA Today, Bankrate, CNET, and elsewhere.
Brian Acton
Contributing writer | Home insurance
Brian Acton is a contributing writer at Kin and an insurance expert whose work has appeared in The Wall Street Journal, TIME, USA Today, and elsewhere.
Brian Pogrund
Chief Operating Officer and Chief Revenue Officer | Kin Insurance
Brian Pogrund is the chief operating officer and chief revenue officer at Kin. He has more than 15 years of operations, sales and startup experience and leads the sales, support, revenue operations, and marketing teams.
Elissa Suh
Contributing writer | Home Insurance
Elissa Suh is a contributing writer at Kin and a home insurance expert whose work has appeared on CNBC, PBS, MarketWatch, The Philadelphia Inquirer, and elsewhere.
Elizabeth Rivelli
Contributing writer | Home insurance
Elizabeth Rivelli is a contributing writer at Kin and an insurance expert whose work has appeared in CNN, Forbes, Bankrate, and elsewhere.
J.R. Duren
Contributing writer | Home insurance
J.R. Duren is a contributing writer at Kin and an insurance expert whose work has appeared in CBS News, Investopedia, The Balance, LendingTree, Credible, and elsewhere. Previously, he was the lead insurance editor at CNN Underscored.
Jennifer Lobb
Lead editor | Home insurance
Jennifer Lobb is a former lead editor at Kin and a home insurance expert. Previously, she was an insurance editor at USA Today, U.S. News & World Report, and Forbes Advisor.
Jessa Claeys
Lead editor | Insurance
Jessa Claeys is a lead editor at Kin and an insurance expert. Previously, she was an insurance editor at Bankrate and Jerry.
Kara McGinley
Contributing writer | Home insurance
Kara McGinley is a contributing writer at Kin and a home insurance expert whose work has appeared in Forbes Advisor, Kiplinger, Policygenius, USA TODAY, and elsewhere.
Lauren Ward
Contributing writer | Home insurance
Lauren Ward is a contributing writer at Kin and an insurance expert whose work has appeared in The Zebra, Prudential, Discover, and elsewhere.
Lena Borrelli
Contributing writer | Home insurance
Lena Borrelli is a contributing writer at Kin and an insurance expert whose work has appeared in Forbes, Bankrate, Investopedia, and elsewhere.
Mandy Sleight
Contributing writer | Insurance
Mandy Sleight is a contributing writer at Kin and an insurance expert who is licensed in property and casualty insurance. Mandy has worked for well-known insurance companies like State Farm and Nationwide Insurance, and her writing has appeared in Bankrate, CNET, TIME, USA Today, US News and World Report, and elsewhere.
Timothy Moore, CFEI
Contributing writer | Home insurance
Timothy Moore, CFEI, is a contributing writer at Kin, a certified financial education instructor, and an insurance expert whose writing has appeared in Forbes, USA Today, Lending Tree, Credible, Tampa Bay Times, and elsewhere.
Zina Kumok
Contributing writer | Home insurance
Zina Kumok is a contributing writer at Kin and an insurance expert whose work has appeared in Bankrate, Forbes Advisor, Business Insider, and elsewhere.
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